Mobile App vs. Mobile Website: Choosing Your Mobile Presence
In the fast-paced lives of consumers today, everyone is looking for the advantage that a viable presence on mobile devices offers. With projections of mobile web use matching or even exceeding desktop web use in the next few years, mobile applications already exceeding both, and the ever-expanding mobile device market, it’s past time to jump on this bandwagon. The question is no longer whether on not to invest in a mobile presence, the only question now is what that presence should look like, and how can you invest in it wisely.
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