Your product keeps growing in scope as everyone's favorite features get added, and never quite makes it to market because there's always 'one more feature' someone deems essential before launch.

If you're constantly adding new features but not seeing an increase in user satisfaction or business results, there may be a disconnect between what you're building and what your users actually need.

If your developers are constantly juggling conflicting priorities or unsure about the 'why' behind their tasks, it's a clear sign you need product management.

If every decision feels reactive—driven by the loudest voice or the latest crisis—it becomes difficult to make progress toward long-term goals.

If new features or products frequently fail to connect with users or meet business goals, it may be due to a lack of the user insights and strategic planning that effective product management provides.

In fast-moving markets, it's easy to fall behind. If you're constantly playing catch-up or struggling to differentiate your product, it's a clear sign you need a stronger product strategy.

If teams are often misaligned—like marketing promoting features that haven't been built yet, or sales making promises the product can't deliver—it's a clear sign you need better product management.

Without a structured approach to measuring product performance and gathering user feedback, you may find yourself repeating mistakes or unable to replicate past successes.